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Top Home Appliances Brands in India

 
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Home Appliances market is expanding at a lightening speed in India. With growing income levels, busier life styles,  and shrinking time, people want all the help that technology can offer them. And brands are quick to serve. Whether it's washing machines, air conditioners, microwaves, refrigerators, water purifier systems - things that used to be luxury not too  long ago - are common household products. The choice of brands and models is also growing rapidly. Established players are focused on expanding their presence while new entrants are toying with their luck. Here are some of the big names in home appliances segment in India.

LG: LG electronics is a global electronics and telecommunications company headquartered in Yeouido, Seoul, South Korea. The company manufactures mobile communications, home entertainment, and home appliances like air conditioners, television sets and mixers. Products like refrigerators and washing machines are some of the well known products of the brand. The company’s division’s profits from home appliances come around KRW 717.1 billion.

Samsung: Samsung electronics is head quartered in Korea and is one of the leading producers of home appliances in India. Some of the most popular products of Samsung as a brand are LCD televisions and air conditioners. Samsung’s new microwave is also quite trendy as well as efficient. In the year 2009, when the world faced recession due to global crises, Samsung’s sales revenue rose to 27 percent, which was the biggest increase in industry.

Whirlpool: Whirlpool Corporation is an American multinational manufacturer of major home appliances headquartered in Benton Charter Township. Michigan, United States.  I remember, when I was a kid Whirlpool had the best refrigerators in the market and they have maintained their standard as a company. Whirlpool has a range of home products from ovens, hubs, barbecue, deep fryers, hoods and dishwashers. India is second fastest growing market for Whirlpool, which is quite amazing.

Electrolux: Electrolux Group is a Swedish appliance maker. The company is second largest home appliance maker in the world after Whirlpool. The popular products of Electrolux are major appliances and vacuum cleaners. Do you remember the red colored vacuum cleaner which was introduced some years back? What a success it was!

Videocon: Videocon is an Indian company that deals with home appliances in India and abroad. The company has seventeen manufacturing sites in India and plants in china, Poland, Italy and Mexico. It is the third largest picture tube manufacturer in the world. The company has an annual turnover of US$ 4 billion and is the largest consumer electronic and home appliance company in India.

There are other companies like Inalsa, Hawkins, Phillips and many more that deal with home appliances in India. There is a gamut of companies to choose from. One can decide based on the product and price which company he wants to go for!

Author: Himadri Dimri

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